Creating great content for Facebook ads is only half the battle. It is easy to come up with something really great and put it out in the world and just let it go. But, how well is it doing? Is it achieving the goals initially set in place to make the campaign effective? These are all really good questions. In this article, I will give you a really easy way to track your ads through to your website by utilizing a couple tools from Google. Setting up the URL The first thing we need to do is set up a …
Whenever you start a new job or move to a new job, you’re expected to be able to know and do tasks that you may or may not have previously done. Most of the time, we try to jump right in and our peers and superiors may not have the time to teach you how to complete these tasks. That is why I believe that being able to learn skills through self-teaching, is an invaluable skill. Would it be ideal for someone who has experience to show you the ropes? Yes, of course, that is always helpful, but you’re not …
As of mid April of 2015, Google made a change to their algorithm that primarily had an impact for mobile devices. This change would penalize websites for not being mobile friendly. If you were not mobile responsive, this Google change would cause you to be pushed down in Google’s search rankings. How do you as a business or individual prevent this from happening? It’s called “Responsive Design.” It’s a technique that focuses on making your content adapt and respond to any size screen, whether that is mobile, tablet, or laptops. This way, no matter what screen your customers/audience is using …
Creating a custom wordpress login screen can seem like a daunting task. You probably imagine spending hours or messing with different code and then hoping it all works well together or even you don’t know how to work with code so you assume there is no hope. Well there is a super simple way of achieving this outcome. I will cover how to set this up and also, how to have a specific image stay behind the login box at all times (even when scaling the browser window). Creating a login screen, whether you want basic features or a completely self …
WP Touch Pro is an amazing tool for a web designer when they are building a wordpress site. It takes all the hassle out of dealing with mobile incompatibility. However, when you use this program you may find that some things just do not work right and look right. What I have noticed is that shortcodes used throughout do not work on mobile devices but rather the code shows up. Why is this? Well, it does this because WP Touch does not recognize them because these shortcodes are specific to the theme that you are using. The pain would be …
Packaging a file in Illustrator CS5 and previous is something that is not an option in the menu, like what you have in indesign. So, how is it done and how difficult is it? It is a very simple and easy process but one most people would not know. So let’s go through the steps one by one and see just how simple and easy it can be to package an illustrator file for output. Step 1 – Under file scroll down to scripts and select other scripts. Step 2 – Locate your illustrator file on computer and go to …
Creating an icon that is effective and modern is not an easy task. Sure you can find several tutorials out there about how to create certain icon designs, but these take time and your skill may not be at the level needed to create these icons. So, where do you get quality icons for free? The best site I have found so far is called softicons.com. This website has hundreds of thousands of free icons that you can download. The only thing about these free icons is that they are not all approved for commercial use. Some are deemed usable …
Trial and error is a great tool for learning. Unfortunately, it creates error as I have said. So, here are 3 tips that are basic but very important and useful when designing a website. 1. TEST IN ALL BROWSERS One of the most important final procedures of creating a website should be to test the site and make sure everything looks as it should. Do not assume that if it looks good in Chrome then it will look okay in the rest of the browsers. This is not true. In fact, I was recently working on a site and created a …
Making an image, icon, logo, etc. standout to someone is not an easy task. If you want an object to really pop out of the page and grab someone’s attention, then adding a shadow can really help. It is an easy trick and can be be done by a pro in illustrator all the way down to someone who has just opened the program for the first time. It only takes 3 steps to make making this a quick addition to any design to add a little pop. So lets begin with a beach ball by itself to see how …